{"id":7276,"date":"2018-02-21T11:00:00","date_gmt":"2018-02-21T10:00:00","guid":{"rendered":"https:\/\/www.wachal.cz\/podnikatelske-baroko-luxus-nebo-nalestena-bida\/"},"modified":"2018-02-21T11:00:00","modified_gmt":"2018-02-21T10:00:00","slug":"podnikatelske-baroko-luxus-nebo-nalestena-bida","status":"publish","type":"post","link":"https:\/\/www.wachal.cz\/en\/podnikatelske-baroko-luxus-nebo-nalestena-bida\/","title":{"rendered":"Podnikatelsk\u00e9 baroko \u2013 luxus, nebo nale\u0161t\u011bn\u00e1 b\u00edda?"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Devades\u00e1t\u00e1 l\u00e9ta p\u0159inesla do na\u0161ich kon\u010din celou \u0159adu novinek \u2013 hamburgery z fastfood\u016f, z\u00e1plavu americk\u00fdch seri\u00e1l\u016f, ale tak\u00e9 sv\u00e9r\u00e1zn\u00fd architektonick\u00fd styl zvan\u00fd <strong>podnikatelsk\u00e9 baroko<\/strong>. Pod\u00edvejte se, pro\u010d na n\u011bj jedni nedaj\u00ed dopustit, zat\u00edmco druz\u00ed mu nemohou p\u0159ij\u00edt na jm\u00e9no.<\/p>\n<p class=\"wp-block-paragraph\">&nbsp;<\/p>\n<p class=\"wp-block-paragraph\">P\u0159edn\u011b bychom si m\u011bli p\u0159esn\u011b definovat, co to vlastn\u011b podnikatelsk\u00e9 baroko je. V podstat\u011b jde o ozna\u010den\u00ed modern\u00edch dom\u016f, kter\u00e9 se vyzna\u010duj\u00ed <strong>p\u0159ehnanou zdobnost\u00ed a ok\u00e1zalost\u00ed.<\/strong> Pr\u00e1v\u011b snaha o zv\u00fdrazn\u011bn\u00ed budov pomp\u00e9zn\u00edmi prvky spojuje tento architektonick\u00fd styl s <strong>tradi\u010dn\u00edm evropsk\u00fdm barokem<\/strong>. Na rozd\u00edl od p\u016fvodn\u00edho baroka ale podnikatelsk\u00e9 baroko v\u011bt\u0161inou nerespektuje jakoukoliv stylovou \u010distotu a v\u00fdsledkem jsou tak vzhledov\u011b zna\u010dn\u011b nesourod\u00e9 a p\u0159epl\u00e1can\u00e9 stavby.<\/p>\n<p class=\"wp-block-paragraph\">&nbsp;<\/p>\n<p style=\"text-align:center\" class=\"wp-block-paragraph\"><img decoding=\"async\" src=\"https:\/\/upload.wikimedia.org\/wikipedia\/commons\/thumb\/8\/8c\/P%C5%99%C3%ADz%C5%99enice_-_d%C5%AFm_na_ul._Mod%C5%99ick%C3%A1.jpg\/800px-P%C5%99%C3%ADz%C5%99enice_-_d%C5%AFm_na_ul._Mod%C5%99ick%C3%A1.jpg\" style=\"height:312px; width:500px\" \/><\/p>\n<p style=\"text-align:center\" class=\"wp-block-paragraph\">Tomuto domu u\u017e k dokonalosti chyb\u00ed jen v\u011b\u017ei\u010dka s korouhv\u00ed.<\/p>\n<p style=\"text-align:center\" class=\"wp-block-paragraph\">&nbsp;<\/p>\n<h2>Snaha uk\u00e1zat sp\u00ed\u0161 status ne\u017e dobr\u00fd vkus<\/h2>\n<p class=\"wp-block-paragraph\">Z toho d\u016fvodu jsou tyto stavby v\u011bt\u0161inou architekt\u016f<strong> pova\u017eov\u00e1ny za k\u00fd\u010d<\/strong>. Po\u010det t\u011bchto staveb v satelitn\u00edch m\u011bste\u010dk\u00e1ch okolo \u010desk\u00fdch m\u011bst ale jasn\u011b ukazuje, \u017ee tento n\u00e1zor zna\u010dn\u00e1 \u010d\u00e1st ve\u0159ejnosti nesd\u00edl\u00ed. V o\u010d\u00edch mnoha lid\u00ed jsou toti\u017e historizuj\u00edc\u00ed prvky (balustr\u00e1dy, terasy, v\u011b\u017ei\u010dky, v\u00fdklenky a n\u011bkdy dokonce i cimbu\u0159\u00ed) na budov\u00e1ch br\u00e1ny jako zn\u00e1mka domn\u011bl\u00e9ho luxusu a statusu.<\/p>\n<p class=\"wp-block-paragraph\">Proto nen\u00ed n\u00e1hodou, \u017ee k nejv\u011bt\u0161\u00edmu rozmachu podnikatelsk\u00e9ho baroka do\u0161lo pr\u00e1v\u011b v<strong> 90. letech<\/strong>. Nov\u011b nabyt\u00e9 finan\u010dn\u00ed mo\u017enosti i snaha vymanit se z \u0161edi normaliza\u010dn\u00edch budov a s\u00eddli\u0161\u0165 zap\u0159\u00ed\u010dinily jednor\u00e1zov\u00fd boom p\u0159ezdoben\u00fdch rodinn\u00fdch domk\u016f. \u010c\u00e1st nov\u011b vznikaj\u00edc\u00ed st\u0159edn\u00ed t\u0159\u00eddy t\u00edmto zp\u016fsobem d\u00e1vala najevo sv\u016fj <strong>majetek, presti\u017e a postaven\u00ed.<\/strong><\/p>\n<h2>&nbsp;<\/h2>\n<h2>\u00dat\u011bk z panel\u00e1ku<\/h2>\n<p class=\"wp-block-paragraph\">Domy postaven\u00e9 ve stylu podnikatelsk\u00e9ho baroka tak jsou a\u0165 u\u017e z\u00e1m\u011brnou, nebo nev\u011bdomou <strong>protireakc\u00ed na panelov\u00e1 s\u00eddli\u0161t\u011b<\/strong>. Paradoxem ov\u0161em je, \u017ee z urbanistick\u00e9ho hlediska se stala satelitn\u00ed m\u011bste\u010dka pln\u00e1 t\u011bchto obydl\u00ed v podstat\u011b obdobou monofunk\u010dn\u00ed panel\u00e1kov\u00e9 z\u00e1stavby.<\/p>\n<p class=\"wp-block-paragraph\">&nbsp;<\/p>\n<p style=\"text-align:center\" class=\"wp-block-paragraph\"><img decoding=\"async\" src=\"https:\/\/c1.staticflickr.com\/6\/5797\/20048037174_965e04ce2d_b.jpg\" style=\"height:333px; width:500px\" \/><\/p>\n<p style=\"text-align:center\" class=\"wp-block-paragraph\">Ne v\u0161echny \u201eMcMansions\u201c jsou uk\u00e1zkou p\u0159epl\u00e1canosti a nevkusu.<\/p>\n<p style=\"text-align:center\" class=\"wp-block-paragraph\">&nbsp;<\/p>\n<p class=\"wp-block-paragraph\">Samoz\u0159ejm\u011b, \u017ee i v zahrani\u010d\u00ed m\u016f\u017eeme narazit na stavby podobn\u00e9ho vzhledu, nikdy zde ale nenastal boom podobn\u00fd tomu na\u0161emu v 90. letech. Proto tyto budovy vznikaly ve v\u011bt\u0161\u00edm \u010dasov\u00e9m i prostorov\u00e9m rozp\u011bt\u00ed. Nap\u0159\u00edklad v USA se pro tento druh obydl\u00ed v\u017eil pojem<strong> McMansion (doslova McPal\u00e1c)<\/strong>, odkazuj\u00edc\u00ed ke zn\u00e1m\u00e9mu fastfoodov\u00e9mu \u0159et\u011bzci.<\/p>\n<p class=\"wp-block-paragraph\">Ve VW Wachal d\u00e1v\u00e1me p\u0159ednost stylov\u011b \u010dist\u00fdm a elegantn\u00edm projekt\u016fm. Z\u00e1rove\u0148 jsme ale profesion\u00e1lov\u00e9, tak\u017ee <a href=\"https:\/\/www.wachal.cz\/kontakt.html\" target=\"_blank\" rel=\"noopener\">se n\u00e1m ozv\u011bte<\/a> i v p\u0159\u00edpad\u011b, \u017ee tou\u017e\u00edte po rodinn\u00e9m domku s terasou lemovanou balustr\u00e1dou, aspo\u0148 jednou v\u011b\u017ei\u010dkou a do oblouku klenut\u00fdmi okny. Ostatn\u011b m\u00e1me zku\u0161enosti i s rekonstrukcemi opravdov\u00fdch <a href=\"https:\/\/www.wachal.cz\/reference\/pamatkove-budovy.html?p=1\" target=\"_blank\" rel=\"noopener\">barokn\u00edch budov.<\/a><\/p>\n<p class=\"wp-block-paragraph\">&nbsp;<\/p>\n<p class=\"wp-block-paragraph\">Zdroj fotek: flickr.com, pixabay.com, wikimedia.org<\/p>\n<p class=\"wp-block-paragraph\">&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Devades\u00e1t\u00e1 l\u00e9ta p\u0159inesla do na\u0161ich kon\u010din celou \u0159adu novinek \u2013 hamburgery z fastfood\u016f, z\u00e1plavu americk\u00fdch seri\u00e1l\u016f, ale tak\u00e9 sv\u00e9r\u00e1zn\u00fd architektonick\u00fd styl zvan\u00fd <strong>podnikatelsk\u00e9 baroko<\/strong>. Pod\u00edvejte se, pro\u010d na n\u011bj jedni nedaj\u00ed dopustit, zat\u00edmco druz\u00ed mu nemohou p\u0159ij\u00edt na jm\u00e9no.<\/p>\n","protected":false},"author":1,"featured_media":6854,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[40],"tags":[],"class_list":["post-7276","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.wachal.cz\/en\/wp-json\/wp\/v2\/posts\/7276","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.wachal.cz\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.wachal.cz\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.wachal.cz\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.wachal.cz\/en\/wp-json\/wp\/v2\/comments?post=7276"}],"version-history":[{"count":0,"href":"https:\/\/www.wachal.cz\/en\/wp-json\/wp\/v2\/posts\/7276\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.wachal.cz\/en\/wp-json\/wp\/v2\/media\/6854"}],"wp:attachment":[{"href":"https:\/\/www.wachal.cz\/en\/wp-json\/wp\/v2\/media?parent=7276"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.wachal.cz\/en\/wp-json\/wp\/v2\/categories?post=7276"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.wachal.cz\/en\/wp-json\/wp\/v2\/tags?post=7276"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}